As I’ve been dipping into YouTube lately – I had encountered this account – “Lonelygirl15” was showing in all the most viewed listings as well as viewer favourites.Â It seems now that she is a fiction and the whole thing has been a marketing plan to develop interest in a new approach to interactive storytelling – in someways, LonelyGirl15 can be framed as an online soap.Â But the difference is that this was presented to all intents and purposes as a real person posting about her life.Â
A friend of mine did a M.Ed project last year looking at online soap and created Cleo Missing.Â This project was clealry a construction and sought to explore some possibilities of cyber soap. But the LATimes story on LonelyGirl15 suggests that this as a deliberate attempt to mislead.
Mystery Fuels Huge Popularity of Web’s Lonelygirl15The videos are a hit on YouTube, but some wonder if the teen’s posts are real or a marketing ploy.
This is followed up by another article at the LATimes where LonelyGirl15 admits the deception.